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VAC4169 - Director - External Relations

Division Communication
Location Dubai, U.A.E.
Closing Date 17-Jun-2018
About the Business

DP World is a leading enabler of global trade and an integral part of the supply chain. We operate multiple yet related businesses – from marine and inland terminals, maritime services, logistics and ancillary services to technology-driven trade solutions.

We have a portfolio of 78 operating marine and inland terminals supported by over 50 related businesses in over 40 countries across six continents with a significant presence in both high-growth and mature markets. We aim to be essential to the bright future of global trade, ensuring everything we do has a long-lasting positive impact on economies and society.

Our dedicated team of over 36,000 employees from 103 countries cultivates long-standing relationships with governments, shipping lines, importers and exporters, communities, and many other important constituents of the global supply chain, to add value and provide quality services today and tomorrow.

Container handling is the company’s core business and generates more than three quarters of its revenue. In 2017, DP World handled 70 million TEU (twenty-foot equivalent units) across our portfolio. With its committed pipeline of developments and expansions, the current gross capacity of 88 million TEU is expected to rise to more than 100 million TEU by 2020, in line with market demand.

By thinking ahead, foreseeing change and innovating we aim to create the most productive, efficient and safe trade solutions globally.

About the Role To direct and manage effective communications ‘dialogues’ with all DP World key EXTERNAL stakeholders around the globe. The central objective is to express & demonstrate the DP World Brand Purpose through communications programmes, which support the businesses and build awareness &preference for the brand
Key Accountabilities

Strategy. To develop and maintain a Global Communications Strategy which expresses the Brand Purpose for all key External stakeholder groups, including :

  - target stakeholder profiles and clear identification of their importance to the business

- measurable brand and business objectives

- value propositions, based on stakeholder insights and differentiation (beyond table-stakes)


Planning. To develop and manage a 3-year rolling Global Communications Plan, based on :

- measurable communications objectives

- selection of the most appropriate activities, channels and platforms

- recommended investment levels consistent with envisaged outcomes and ROI


Implementation. To drive effective and cost-efficient Execution of communication plans, through :

- internal collaboration with appropriate business and communications personnel (including where

-  necessary  specialists in Legal, Investor Relations, Government Relations etc)                

- effective selection and management of external agencies

- deployment of shared best practices and standards


Measurement. To establish and report on a Strategic Dashboard of measurements which :

- monitor performance against targets/KPIs on key communications objectives

- track progress against overall brand and business objectives

- justify investment on the basis of robustly measured outcomes and ROI


Tactical Responsiveness. To maintain the ability to respond to unforeseen changes, including :

- short-term opportunities

- unforeseen competitive initiatives

- ‘crisis management’


Continuous Improvement. To encourage and nurture a culture of innovation designed to :

- test and validate new ideas and approaches

- explore opportunities for enhanced cost-efficiency (‘doing more with less’)

- expand and strengthen professional skill-sets and best practices in brand and communications


Compliance. To constantly adhere to and actively promote behaviours which reflect the Brand Purpose while specifically :

- maintaining the highest levels of Safety standards

- complying with Founders Principles, Code of Conduct and Ethical policies

- meeting all agreed standards for DP World Brand and Visual Identity


Experience & Qualification

In order to give credible support to the organisation and be successful in this role, the ideal candidate will have the following:

  • Tertiary level Communications qualification required
  • Minimum of ten years external relations experience
Remuneration and Employment Benefits

The employment benefits package is reflective of the location, for this position the benefits consists of:

  • Accommodation Allowance
  • Transportation Allowance 
  • Education Assistance for Dependents 
  • Annual Air Ticket(s) for self / and dependents
  • Private Medical Coverage for self / and dependents
  • Annual Performance Related Bonus 

Dubai, UAE :DP World, Ltd. (DP World) alerts job applicants and the public about a fraudulent scheme in which DP World has been impersonated.

The scammers fraudulently:
  • Impersonate DP World;
  • Impersonate DP World employees;
  • Conduct “job interviews” via text message, telephone, e-mail, and/or instant message (including Google Hangout) communications for work-from-home positions;
  • “Hire” employees to join DP World;
  • Provide the “employees” with funds to buy home-office equipment and pay DP World “vendors” via fraudulent checks and money orders; and
  • Instruct the “employees” via e-mail, text message, telephone, or instant message to deposit the checks into their personal bank accounts and wire or cash transfer some portion of the funds to “vendors,” which are actually the scammers.
DP World informs job applicants and the public that:
  • DP World is not expanding its operations in the United States in the next 3-6 months (as the scammers allege);
  • DP World’s operations in the United States are currently limited to Charlotte, North Carolina and are not expanding to any other locations for the foreseeable future;
  • DP World does not solicit potential employees via text message or instant messaging;
  • DP World does not interview employees by text message, e-mail, or instant messaging (including Google Hangouts);
  • DP World does not issue payment to its employees, prospective or otherwise, via paper check or money order;
  • DP World does not require employees to buy their own office equipment or personally pay vendors; and
  • The scammers have fraudulently used the name of DP World and its employees without authority and for malicious purposes.

One of the red flags that distinguishes a false communication from a legitimate DP World communication is the poor grammatical use of the English language, which is apparent in conversations with the scammers. Another red flag is the method of communication as DP World does not use commercially-available e-mail providers. No legitimate DP World communication would come from a common, publicly-available email service like Gmail, Hotmail, Yahoo Mail or Microsoft Outlook.

Further, false communications can also be identified by the tasks requested by the scammers. DP World does not request that its employees pay vendors personally, whether from their own funds or from funds provided by DP World. Likewise, DP World would never ask an employee to cash a check or money order and then make a deposit into a vendor’s account.

Contacted individuals should not respond to any communication regarding the scam, and under no circumstances should any individual deposit any checks, money orders, or other payments from the scammers into their bank accounts. If such funds are for some reason deposited, no payments should be made from those funds for at least seven (7) days after the funds are deposited to ensure the individual’s bank has accepted the check, money order, or other payment.

DP World encourages potential employees to refer to its website and its “Careers” section if they are seeking employment with DP World.

If you have any concerns about the authenticity of any correspondence or documents that purport to be issued by DP World, you should direct your concerns to DP World at HO.Recruitment@dpworld.com.

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